Job Description
We are seeking a highly motivated and detail-oriented Email Marketing Specialist to join our growing eCommerce team. The Email Marketing Specialist will oversee the creation and execution of email and SMS marketing campaigns that align with the website marketing calendar and customer lifecycle. They will be responsible for briefing content assets, managing customer segments, executing sends, A/B testing, and measuring performance.
Job Responsibilities:
· Manage and execute email/SMS marketing calendar from initial brief to send.
· Build target audiences and segments for each message to drive engagement.
· Optimize current flows to optimize messaging across customer lifecycle including Welcome Series, Win-Back, Post-Purchase, Loyalty, and Retention.
· Execute A/B testing and results, including subject lines, message content, CTAs, segmentation, send time, and new features.
· Partner with internal creative team to optimize email creative and template structure.
· Provide campaign performance reports tracking opens, clicks, conversions, revenue, unsubscribes, etc.
· Analyze campaign performance and suggest improvements.
Required Skills:
● Hands-on experience working in marketing automation program (Klaviyo preferred)
● Detailed knowledge of email regulations, best practice, deliverability, and compliance
● Proficiency in data analytics to track KPIs and suggest improvements.
● Written communication and copywriting skills.
Reports to: Ecommerce Manager
Direct Reports: None
Location: Torrance
Onsite: 3 days a week
Pay Range: $70k
Company DescriptionChemical Guys are more than a brand, it's a lifestyle with a worldwide following. Driven by adventure, a passion for shine, and a love for the road ahead, we welcome any and all who share this passion to become part of our family.
When we started, we decided to wipe the slate clean and start off fresh with the simple idea to make the best quality chemicals manufactured right here in California to the highest quality standard. Over the years, we have grown into so much more: a huge library of detailing knowledge, a benchmark in the industry, group of friends with one common passion. What drives us is a passion for shine. Speed is aerodynamic elegance at its finest; the brilliant artistry of curved metal sheets welded together and fueled by horsepower, freshly dipped chrome, curved crystal-clear glass, the smell of new hand-stitched leather, and the sparkle of a freshly waxed auto is what fuels us. It drives us to innovate, invent, and teach, because to us, success is to build not a company, but a worldwide family whose sum is greater than all of its parts. From exclusive small-batch waxes to cutting edge hybrid coatings, nano-polishes, and ceramic sealants, we do more than innovate in the industry, we redefine it. At Chemical Guys, we don’t just manufacture the highest quality chemicals here in California, we specialize in manufacturing unique solutions in an ever-changing industry.Chemical Guys are more than a brand, it's a lifestyle with a worldwide following. Driven by adventure, a passion for shine, and a love for the road ahead, we welcome any and all who share this passion to become part of our family.\r\n\r\nWhen we started, we decided to wipe the slate clean and start off fresh with the simple idea to make the best quality chemicals manufactured right here in California to the highest quality standard. Over the years, we have grown into so much more: a huge library of detailing knowledge, a benchmark in the industry, group of friends with one common passion.\r\n\r\nWhat drives us is a passion for shine. Speed is aerodynamic elegance at its finest; the brilliant artistry of curved metal sheets welded together and fueled by horsepower, freshly dipped chrome, curved crystal-clear glass, the smell of new hand-stitched leather, and the sparkle of a freshly waxed auto is what fuels us. It drives us to innovate, invent, and teach, because to us, success is to build not a company, but a worldwide family whose sum is greater than all of its parts.\r\n\r\nFrom exclusive small-batch waxes to cutting edge hybrid coatings, nano-polishes, and ceramic sealants, we do more than innovate in the industry, we redefine it. At Chemical Guys, we don’t just manufacture the highest quality chemicals here in California, we specialize in manufacturing unique solutions in an ever-changing industry.
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